Project Keywords:
Educational Media, Inspiring Girls, Storytelling

Project Summary
Academic Area:
Project Medium:
This APP is a media platform that empowers girls aged 4-12 through stories of pioneering women. The app includes books, podcasts, and stories designed to inspire and boost confidence.
Project Achievements
Jes Wolfe was inspired by the gender confidence gap in young girls and wanted to create a platform that combats gender stereotypes and fosters aspirations through storytelling.
Project Inspiration
86% of parents report increased confidence in their daughters, and the app has won Apple’s 2022 Design Award.
Project Social Impact
This APP combats gender stereotypes and promotes confidence by showcasing female role models. By fostering curiosity and ambition in young girls, it helps create a future generation of leaders across various fields. The app’s impact is evident in its high engagement and the reported boost in confidence among users.
Project Market Demand
This APP combats gender stereotypes and promotes confidence by showcasing female role models. By fostering curiosity and ambition in young girls, it helps create a future generation of leaders across various fields. The app’s impact is evident in its high engagement and the reported boost in confidence among users.