Project Keywords:
Augmented Reality, Conservation, Wildlife Education
Project Summary
Academic Area:
Project Medium:
This APP is an AR app that bridges the digital and natural worlds. One of its key projects, “Gorillas!,” immerses players in the Rwandan jungle through augmented reality to foster empathy and inspire conservation efforts.
Project Achievements
Inspired by the desire to connect people to nature, Jhanvi and Ketaki aimed to use AR technology to drive empathy and awareness for wildlife conservation.
Project Inspiration
Participation in the Apple Entrepreneur Camp allowed the team to implement critical design improvements, such as a preview mode for players. "Gorillas!" launched in partnership with The Ellen Fund, successfully combining entertainment with environmental impact.
Project Social Impact
By bridging the digital and natural worlds, This APP fosters empathy for wildlife conservation. The immersive AR experience educates users about endangered species and their habitats, encouraging real-world action. As AR technology advances, This APP could expand to include more environmental topics and partnerships with conservation efforts globally.
Project Market Demand
By bridging the digital and natural worlds, This APP fosters empathy for wildlife conservation. The immersive AR experience educates users about endangered species and their habitats, encouraging real-world action. As AR technology advances, This APP could expand to include more environmental topics and partnerships with conservation efforts globally.